The 2024 Meta Marketing Bundle
What's Included
Social Media Manager
- Experience level required: All levels
- Access 45 lectures & 3 hours of content 24/7
- Length of time users can access this course: Lifetime
Course Curriculum
45 Lessons (3h)
- Module 1: Introduction And Strategy1.1. Meet your tutor, social media manager and YouTuber, Latasha James2:161.2. How this course will help you1:471.3. How to develop a content strategy for any platform6:231.4. Choosing the right platforms4:271.5. Setting the correct goals5:061.6. How to create well designed social media content8:071.7. Creating a content calendar and tools for content scheduling9:431.8. Measuring Key Performance Indicators (KPIs)3:04Quiz
- Module 2: Facebook2.1. Facebook setup and walkthrough8:422.2. Content strategy to get the most out of Facebook3:362.3. Facebook Groups moderation3:102.4. Facebook customer service 1014:282.5. Facebook ads 1016:132.6. How to use Facebook analytics5:30Quiz
- Module 3: Instagram3.1. Instagram setup and walkthrough7:313.2. Content strategy to get the most out of Instagram5:423.3. Scheduling tools for Instagram5:163.4. Instagram hashtag strategy3:163.5. Instagram Story strategy6:593.6. Instagram Live strategy3:343.7. Instagram engagement strategies3:153.8. Instagram ads 1015:273.9. How to use Instagram Analytics6:08Quiz
- Module 4: Linkedin4.1. Company profile platform setup and walkthrough7:094.2. Personal profile platform setup and walkthrough7:164.3. Content strategy to get the most out of LinkedIn4:134.4. Thought leadership and employee advocacy strategy3:354.5. LinkedIn ads12:064.6. How to use LinkedIn analytics6:53Quiz
- Module 5: Twitter5.1. Twitter setup and walkthrough7:075.2. Content strategy to get the most out of Twitter3:155.3. Twitter hashtag strategy2:335.4. Twitter engagement strategies2:365.6. How to use Twitter analytics3:475.5. Using Twitter for customer service 1012:24Quiz
- Module 6: Working As A Social Media Manager6.1. What does a social media manager do3:326.2. How to find work as a social media manager2:096.3. How to become a freelance social media manager3:276.4. Building a social media manager resume: final thoughts and tips2:10Quiz
Social Media Manager
International Open Academy
International Open Academy is a leader in online learning and your one-stop shop for professional development, personal growth, and goal fulfillment. They empower students to live the life they love by delivering diverse and easy-to-use courses right to your screen. From making a career change to exploring new hobbies or interests, they have courses to tackle a wide spectrum of life’s challenges.
Description
Start Building Marketing Strategies to Drive Traffic to Your Website
If you're looking to expand your reach online, then follow the steps provided in this video course by social media manager Latasha James, who has a wealth of experience working with Fortune 500 companies. She’ll take you through Facebook, Instagram, LinkedIn, and Twitter, and show you how to use analytics, content strategies, and engagement to draw in new followers and help your business grow.
Social media is evolving and rapidly changing; you cannot afford to get left behind. Whether you run a business, want to spruce up your resume, or have the drive to become a social media manager, then this course will be invaluable to you.
What you'll learn
- Access 45 lectures & 3 hours of content 24/7
- Promote your business to billions of social media users
- Set up each social media platform for your business, such as Facebook, Instagram, LinkedIn, Twitter
- Post effectively on the right platform for you
- Reach out and engage with potential customers
- Measure your success on social media
- Thrive in the global marketplace
- Create a content calendar & use the right tools to save you time and get you organized
Who is this course for?
- Everyone looking to begin a career as a social media manager
- Business owners or influencers who want to attract new followers
- Marketing professionals who want to expand their social media skill set
Certification
You will be required to complete each lesson in full, and answer exams at the end of each course module. If your pass rate exceeds 55% on each exam then you will receive a certificate of completion, to recognize your achievement. You can immediately download your PDF course certificate from IOA.
Most of our courses will earn you credits through Continuing Education (CE) / Continuing Professional Development (CPD). CE/CPD points are accepted and recognized by professional member bodies and academic institutions across the US and internationally.
All courses are accredited by the International Council for Online Educational Standards (https://icoes.org/). When successfully completing a course, students can choose to purchase an ICOES certificate that recognizes the achievement, from this third-party institution.
Specs
Important Details
- Length of time users can access this course: lifetime
- Access options: desktop & mobile
- Redemption deadline: redeem your code within 30 days of purchase
- Experience level required: all levels
- Certificate of Completion ONLY
- Updates included
- Closed captioning NOT available
- NOT downloadable for offline viewing
- Have questions on how digital purchases work? Learn more here
Requirements
- Any device with basic specifications
- International Open Academy courses are designed for anyone with an interest in learning. No formal qualifications are required to study with us. Our courses are suitable if you want to learn new skills, start a new career, or if you’re already working in a particular industry and wish to upgrade your talents and enhance your resume.
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Terms
- Unredeemed licenses can be returned for store credit within 30 days of purchase. Once your license is redeemed, all sales are final.